Popular culture icon Paris Hilton is serving up her newest mission, a glittery pink waffle, to Hampton by Hilton company within the U.S. and Canada.
Hilton teamed up with Hampton to introduce the newest seasonal taste, dubbed the Glowing Strawberry Hampton Waffle, alongside a particular Glowing Strawberry Hampton Waffle Equipment that can be purchased online for $29.99 and consists of every part you’ll want to make the brand new waffle, like waffle combine and edible glitter.
“The Glowing Strawberry Hampton Waffle is completely iconic, candy, and so me,” Hilton stated in a statement in regards to the waffle. “I am excited for everybody to attempt it and begin their mornings with a bit of sparkle.”
The waffle was unveiled at an occasion in New York Metropolis on the Hampton Inn Manhattan/Occasions Sq. Central, attended by TPG. On the occasion, one in every of Hampton by Hilton’s U.S. Waffle Bosses, Beverly Christmas of the Hampton Inn Paris in Paris, Illinois, was capable of showcase simply how enjoyable adorning a waffle with toppings (like whipped cream, chocolate chips, chocolate sauce, strawberries and, after all, edible glitter) truly is, whether or not you are making it at one of many 2,400 areas within the U.S. and Canada or proper at residence.
The truth is, that is the primary time Hampton’s waffle combine has been out there for buy because the chain first launched its now-iconic waffle again in 2009.
As TPG previously reported in August, when the Hilton Honors-affiliated resort model celebrated its fortieth birthday, company at Hampton by Hilton properties eat a whopping 30 million common waffles every year and about 120 million miniwaffles. Over time, new seasonal flavors have rolled out to a lot fanfare, together with lemon, pumpkin spice, pink velvet and birthday cake.
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“At Hampton by Hilton, breakfast is such a key a part of what we provide, and our waffles have turn into an iconic image of that custom of offering a pleasant and dependable keep,” stated Shruti Gandhi Buckley, Hampton by Hilton’s world model chief. “This collaboration with Paris Hilton brings a recent, playful twist to one thing that is already so beloved.”
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